The History of BeBalanced
Our Founder
Dawn Cutillo, our Founder, has always had a passion for women’s health and for helping women lose weight. She always believed that women can look and feel their best and any age. Understanding that many lifestyle factors influence a woman’s overall health and appearance, such as stress, hormones, diet, and exercise, she educated women on proper diet and exercise techniques so they could reach their personal goals.
Over time however, she saw many women return to her week after week, feeling defeated. She saw that their efforts just weren’t paying off–not in the mirror, or on the scale. This is when she developed her unique methodology called “Natural Hormone Balancing”, now used in the BeBalanced program. This innovative program was designed to allow a woman’s hormones to aid her efforts to lose weight,as well as eliminate the common, yet annoying PMS and menopausal symptoms.
History of BeBalanced
After seeing consistent success with thousands of local clients on the BeBalanced program, her brother saw an opportunity for scaling her business and invested in franchising the concept. He saw the program’s potential to change lives on an even larger scale–and the BeBalanced franchise was born.
The first franchised location opened in 2015. One by one, local franchise owners shared the vision of empowering women in their communities. They joined forces in a mission to change the future of women’s wellness.
BeBalanced’s Purpose
BeBalanced’s goal is to address the root cause of hormone-related symptoms naturally and non-medically. One of the biggest symptoms the program targets is stubborn weight, which can often result in chronic health conditions that leave women encumbered by medications. This ultimately threatens their quality of life. In addition, there are many other symptoms that BeBalanced relieves, such as hot flashes, anxiety/depression, insomnia, headaches, low libido, PCOS, thyroid problems etc.
Where we are today
The BeBalanced franchise business was born out of a need to “fill the gap” between several multi-billion dollar industries—the weight loss industry, the hormone therapy industry, and the medical community.
Today, there are 25 locations run by local teams of like-minded individuals who believe that women have the power to reject the symptoms commonly associated with aging. BeBalanced owners have made it their personal life’s work to equip women with the tools that enable them to live their best lives, regardless of age. There are millions of women out there, ready to give up–we offer them hope.
Take the first step with BeBalanced. Book a consultation or start with our wellness assessment now!